Strategic projects in the region
Regional Head CEE/CIS/AFRICA @Binance, EMBA @LBS
On the global shift toward crypto adoption:
"With the recent shift coming from the US for the last year with the President Trump election, much more countries are actually understanding that instead of fighting crypto it's much better to embrace new technology and actually give the for the citizens of the country all the power and additional benefits that the blockchain and crypto are bringing to the users and to the country as such."
On Kazakhstan's CBDC use case:
"Central bank digital currency is used for the governmental tenders, RFPs where you are using the CBDC to disperse the funds to the winners of the government RFPs so that you have all the transparent review of where the money flow goes and if you are the corporate user... you really have no choice to build the to receive these funds from the government unless you get it in the local currency CBDC."
On national currency stablecoins:
"The main focus for the regulators is to support the national currency and to expand the power of the national currency. That's why national stable coin national currency backed stable coins are so important and is being now developed in all the countries."
On Bhutan's crypto payment system:
"Bhutan has enabled the payment across the whole country. So it's actually interesting how it works. It works through the Binance Pay and the only thing that needs to be accepted is that the bank who is owning these POS terminals or these QR codes... to be able to accept stable coins as a means of settlement from Binance."
On Ukraine's priority for Binance:
"Ukraine will be always a priority because that's the biggest country in our region and the crypto adoption is so huge and the number of users if you count per population in Ukraine is one of the biggest in the world."
Key Ideas
- CBDC use cases:
- Kazakhstan: Government procurement transparency - CBDC for RFPs/tenders, all banks must support for corporate users
- Kyrgyzstan: Retail focus - bridging national currency stablecoin with CBDC
- National currency stablecoins: Critical for preventing dollarization while enabling digital assets - requires regulation for bank adoption
- Crypto reserves: Different approaches - Kazakhstan converting forex reserves, others using new revenues (mining, taxes)
- Tokenization priority: Most liquid real-world assets (gas, oil, gold) - solves logistics, price volatility, capital raising
- Payment infrastructure: Bhutan example - Binance Pay enabling crypto payments converting to stablecoins, settling to merchants in local currency
- Verified credentials: Pilot in Dubai/Abu Dhabi - blockchain-based document validation via hash keys
- Ukraine potential: Largest country in region with highest crypto adoption per capita - priority for implementation
Kyrylo brings extensive experience leading Binance's operations across one of the world's most dynamic and diverse regions. In his role, he oversees strategic growth initiatives, regulatory engagement, and ecosystem development across Central and Eastern Europe, the Commonwealth of Independent States, and Africa—territories where blockchain adoption is rapidly accelerating and reshaping financial landscapes.
With his EMBA from London Business School, Kyrylo combines strategic business acumen with deep technical understanding of cryptocurrency markets and blockchain infrastructure. He has been instrumental in building bridges between traditional finance and the emerging crypto economy, helping to educate users, foster partnerships, and navigate the complex regulatory environments that define the region.
What makes Kyrylo's perspective particularly valuable is his hands-on experience scaling blockchain adoption in markets with unique challenges and opportunities—from emerging economies seeking financial inclusion to established markets transitioning toward digital assets. His insights into exchange infrastructure, user education, regulatory strategy, and ecosystem growth offer a practitioner's view of how blockchain technology is being deployed at massive scale across diverse cultural and economic contexts.